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About the Jonathan Farb project
Jonathan Farb had some big shoes to fill. His Grandfather, Harold Farb, was one of the most successful apartment developers of his day. When Jonathan was ready to build his first multi-family project, he asked L&P to create the project identity and incorporate his grandfather’s brand into the project.
Strategy
Project branding.
Results
L&P was thrilled to help modernize this iconic brand and to watch a talented, young developer succeed. As of the writing of this note, the project is 96% leased. Congratulations, Jonathan. We look forward to your next great success.
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